We have improved our Privacy Policy and have done our best to make it easier to understand. You can know more about your Privacy with Boucheron and your rights here.

because of love
Jewelry is an expression of love for yourself or someone you care for.
For if love is without reason, then it is a reason for everything.
And likely the least reasonable of all.
That which cannot be explained, and yet explains everything.


choose the perfect diamond
Cut. Color. Clarity. Carat. Four essential characteristics, known as the "4Cs", for choosing the perfect diamond. At Boucheron, we have added a fifth: intention.
We believe that the real value of a stone lies in the emotion that it conveys.


traced diamonds
100% traceable from mine to workshop, the Étoile de Paris engagement ring is inspired by the famous Place de l'Étoile. In collaboration with Sarine Technologies, Boucheron has ensured the sourcing of each diamond, making this ring a completely transparent creation.


savoir-faire
The Maison's craftsmen are located on the top floor of 26 Place Vendôme. It is here that they perpetuate Boucheron's jewelry-making savoir-faire and innovate to bring the studio's most daring designs to life. Each creation carries this Parisian heritage to accompany you in the most beautiful moments of your life.


services
Our consultants will help you choose your Boucheron creation.
Did you know?
Boucheron offers you the possibility to personalize your engagement ring. Make an appointment in store to find out more.